WEBINAR REPLAY
Blockchain and SEO - What are the impacts?
Date: Thursday October 22, 2020 – 11:00 a.m. (CEST)
Introduction by Jean-Luc LASQUELLEC:
We are pleased to welcome:
- Philippe YONNET, an SEO expert
- Simon Grau who represents the KRYPTO SPHERE Association
Subject: SEO and Blockchain </ p>
Presentation of the participants (00: 49)
Simon Grau:
- Student in MASTER 1 at Rennes School of Business
- Project Manager at KRYPTOSPHERE
- KRYPTOSPHERE:
- First multi-technological project in France and even in Europe which deals with the following themes:
- Blockchain
- Artificial Intelligences
- Internet of Things
- Virtual Reality
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- Organization of events for professionals and companies throughout France
- Presentation of the partners
- Objective of KRYPTOSPHERE:
- To train and train students
- Popularize these n new technologies
- Theme: Search engine optimization and the impacts of Blockchain.
- First multi-technological project in France and even in Europe which deals with the following themes:
< p> Philippe Yonnet: (02:13)
- President of the brand new digital marketing agency NEPER which is less than a year old </ li >
- 20 years of experience in the web and digital marketing
- Expert in SEO
- NEPER: creation of all actions allowing sites to develop their marketing inbounds. It is at the center of everything that is inbound marketing, there is SEO.
- Theme: Blockchain in search engines?
Jean-Luc: (03:38)
- Agenda:
- Blockchain and SEO
- Sharing expertise on the subject by Philippe YONNET
- Presentation of the media partners:
- NEPER, a very young company of Philippe YONNET
- The newspaper La Tribune
- SEMRUSH, media partner of the event
- The KRYPTOSPHERE Association
- BLOCKCHAIN, student association on Blockchain in Canada
- LA CHAINE DE BLOCS, association of WALLCRYPT or of Monnaie la Blockchain on the Paca region
- CMS CRYPTO, specialized in news on cryptocurrency
- SKRIBIX, a platform of creators of contents
- JOBSORA, an employment platform
- Thanks to the media partners for their participation in the communication of the event
- Presentation of J ean-Luc LASQUELLEC:
- Having had the chance to know the arrival of the Internet, the presentation will be marked from the Internet to the Blockchain
- 1997: creation of the FORMAGUIDE site, a portal on continuing education, where at the time everyone wondered if the internet is something that can manage, generalize the world. Internet has grown.
- Founder of FORMAGUIDE:
- 23 years of existence, one of the very old sites
- Site taken over by STUDIRAMA thanks to Philippe
- Now, more than 20 years later, we discover the arrival of the blockchain
- Creation in early 2020 of the Company WALLCRYPT </ li >
- WALLCRYPT: a news journal on employment and information essentially dedicated to the Blockchain and cryptocurrency at least its ecosystem.
- The second JOB.WALLCRYPT website offers the offers job and internship in the Blockchain and cryptocurrency sector. It is an international site.
Why manage the training and employment of the Blockchain? (6:37)
This is a technology that will truly expand globally. There will be a strong demand to manage in terms of employment.
Today, I have been organizing webinars for just over 2 years on the topic of Blockchain. Many Webinars were organized on employment and training.
The current business model of WALLCRYPT (7: 00)
WALLCRYPT is currently commissioning as a digital marketing agency very oriented in the Blockchain sector and its ecosystem through the provision of visibility of companies on the Internet and social networks.
Today, it is said that the Blockchain is at trust what the Internet has been to communication.
Here the objective is not to present the Blockchain in detail. The goal is to have a panorama so that you can get an idea of what the Blockchain brings. In part, we will also talk about smart-contracts.
Why is this technology so popular? (7:52)
Simply because ” it makes it possible to collaborate in complete confidence without even knowing each other, therefore “without a trusted third party”. This is extremely important.
This technology actually allows today:
- To exchange
- To transfer information in a distributed inviolable manner , in
Speaker

Jean-luc Lasquellec President and founder of Wallcrypt @ Wallcrypt
Founder of Wallcrypt.com
Host of the webinar
External speaker

Philippe Yonnet CEO @ NEPER
Founder of the SEO Camp Association and of the CESEO certification, Philippe YONNET has managed several SEO companies. He runs SEARCH Y which created the most important event in France on Search Marketing. In 2020, he founded the Neper group, specializing in digital marketing.
Moderator

Simon GRAU – Project manager @ KRYPTOSPHERE®